Social media is becoming an ever more prominent and important feature of people's lives. Not only now is it the go-to platform for keeping up with friends, whether you like it or not, it is now becoming more and more important for everyday communications, and as a tool for conducting business. No matter who you are, you've no doubt had some experience with Facebook or Twitter, the big two social networks of choice. But it is a fact that as social networking grows in popularity the platforms go in and out fashion very quickly.
So what is everyone using at the moment? Well Facebook and Twitter are still miles ahead of the pack, they both have reached a critical mass of established users who utilize the services multiple times per day. Their position at the top is safe for now. They are also joined by business networking site LinkedIn and video sharing site YouTube, these four are essential platform s for any business to have a presence on, whether they are promoting a live in Portugal scheme or corkscrews.
But it is possible to preempt trends and steal a jump on competitors by jumping on the bandwagon of new trends early doors? Perhaps. No one really knows what's going to take off and become 'the next big thing' but there are figures that show certain online social networks are growing exponentially in terms of adoption figures. One of these is Tumblr, you'll likely find that many people now have Tumblrs, or tumblers as they sometimes misspelled .
Tumblr is a blogging platform that integrates classic elements of social media. For example, one Tumblr you can 'follow' people and 'reblog' their content. Anyone familiar with Twitter will be well versed in these actions and they make the whole experience of blogging that bit easier and more interactive.
Some may be intimidated by blogging, often people will ask, what the hell do I write about, but Tumblr makes the whole experience that much easier. There is no need to write lengthy articles, a post can be anything from a short sentiment to a single photo, anything you want. Tumblr also lends itself to modification much more so than Facebook or Twitter because it is open source and can be edited. As a social media expert, I'd advise any business to go about creating a beautiful engaging Tumblr page to drive more quality traffic to their site and build their brand reputation.
So what is everyone using at the moment? Well Facebook and Twitter are still miles ahead of the pack, they both have reached a critical mass of established users who utilize the services multiple times per day. Their position at the top is safe for now. They are also joined by business networking site LinkedIn and video sharing site YouTube, these four are essential platform s for any business to have a presence on, whether they are promoting a live in Portugal scheme or corkscrews.
But it is possible to preempt trends and steal a jump on competitors by jumping on the bandwagon of new trends early doors? Perhaps. No one really knows what's going to take off and become 'the next big thing' but there are figures that show certain online social networks are growing exponentially in terms of adoption figures. One of these is Tumblr, you'll likely find that many people now have Tumblrs, or tumblers as they sometimes misspelled .
Tumblr is a blogging platform that integrates classic elements of social media. For example, one Tumblr you can 'follow' people and 'reblog' their content. Anyone familiar with Twitter will be well versed in these actions and they make the whole experience of blogging that bit easier and more interactive.
Some may be intimidated by blogging, often people will ask, what the hell do I write about, but Tumblr makes the whole experience that much easier. There is no need to write lengthy articles, a post can be anything from a short sentiment to a single photo, anything you want. Tumblr also lends itself to modification much more so than Facebook or Twitter because it is open source and can be edited. As a social media expert, I'd advise any business to go about creating a beautiful engaging Tumblr page to drive more quality traffic to their site and build their brand reputation.
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